The banner is one of the most popular forms of offline advertising, that has also found its place in online advertising. Banners can be broadcasted through a variety of environments, from specialized distribution networks such as Google AdWords to blogg or social networks. A banner must attract eyes, must arous curiosity, must intrigue or must even arous questions. Therefore, a contrast of colors, of shapes that strengthen the textual message is recommended. After created more than 500 banners for different campagnes we can say that we are specialists in communicating ideas, concepts, services or products.